LOGO DESIGN
During the process of creating the logo, I received a great deal of visual direction to the point that the company’s founder and I were able to shape together the logo in a few drafts.
Apart of my work included a quick t-shirt design used to promote the brand
Keep Swinging Stix
Keep Swinging Stix’s mission is to provide quality and reliable custom wood bats for youth, high school, college, and professional baseball players. Working alongside the founder of the company, I developed primary and secondary logos as well as a merchandising piece.
The secondary word mark logo was a later product of exploring fonts that complimented the style of the “K” and “S” and the style of the developing brand.
In designing both logos, an aspect that was of great concern was the legibility when laser etched into baseball bats. With this in mind, ample spacing and width of each character was considered.
